AI CRM Builder for PR Agencies
Your PR agency outgrew the spreadsheet. Tell Mythex what you track about clients and which stages a deal moves through, and it builds the CRM around that instead of the other way round.
Who it's for
PR agencies tracking clients in a spreadsheet, a notes app or someone's memory.
What you can build
- Contacts and companies with client name, campaign and journalist contact
- A pipeline with your own stages, dragged between columns
- Notes and activity history on every client
- Follow-up dates with a list of what is due today
- A source field so you learn which channel brings clients
How PR agencies work
A PR agency sells relationships and results that are hard to measure. Account teams pitch journalists, draft press releases, prep spokespeople and chase coverage, usually on monthly retainers with occasional project fees for launches or crises. Work spikes around product launches, trade shows and bad news. Media lists often live in one person's spreadsheet, coverage is clipped into slide decks, and client approvals happen over long email threads, so a shared system for contacts, coverage and reporting saves real hours.
What crm for PR Agencies has to handle
- Journalist contacts with outlet, beat, preferred pitch format and last contact date.
- Pitch history per journalist so two account managers do not pitch the same person twice in a day.
- Client and prospect records kept separate from the media database.
- Coverage linked back to the journalist and the pitch that produced it.
A tip for PR agencies
Log every pitch against the journalist, including the ones that got no reply. After a few months you can see who actually responds to your agency, and you stop burning goodwill with reporters who have quietly moved beats or outlets.
A prompt to start from
Build a CRM for a PR agency. Track clients with client name, campaign, journalist contact and coverage link, a status, a source and free-text notes. Show them on a kanban board with stages I can rename, plus a table view with search and filters. Add a follow-up date with a "due today" list, an activity history per record, CSV import and export, and user login for the team.
Questions
Can our whole team share one media list without overwriting each other?
Yes. Contacts live in one database that everyone signs in to, so edits are saved per record rather than in a single spreadsheet that people save over.
Can I import the clients I already have?
Yes. Ask for a CSV import, export your spreadsheet, and upload it. Mythex maps the columns and tells you which rows it could not read.
Can the whole team use it?
Yes. Ask for user accounts and roles, and each person signs in to the published app. Mythex does not charge per seat for the app you build.
Do I need to know how to code?
No. You describe what you want in plain language and Mythex writes the code, shows a live preview, and lets you change things by chatting. The code editor and terminal are there if you ever want them.
Do I have to explain my business every time?
No. Mythex remembers who you are and how you work across every project, and follows the standing notes you set for a project, so you are not re-briefing it in each new chat. You can read, edit or switch all of it off.
How much does it cost?
There is a Free plan with daily credits, enough to build and publish a first version. Pro is $25/month and adds full code editing, GitHub export, custom domains, and credit top-ups.
Templates to start from
- Waitlist Landing Page Template — Countdown, live counter, lead admin
- Sales Pipeline CRM Template — Drag-and-drop deals with forecasting
- Portfolio Website Template — Hero, projects, about, and contact
- Sales Attribution Dashboard Template — Multi-model revenue attribution
- Hiring Pipeline Tracker Template — Kanban stages with AI copilot
- Agency Portfolio Template — Pricing calculator with booking
- Sales Roleplay Trainer Template — Voice-style practice with scorecards
- Plumbing Business Site Template — Quote calculator with lead dashboard
Guide
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