AI Dashboard Builder for PR Agencies
A dashboard for PR agencies without a BI tool or a consultant. Say which figures you want to see; Mythex builds the charts, the filters and the export.
Who it's for
Owners and managers of PR agencies who rebuild the same summary in a spreadsheet at the end of every month.
What you can build
- KPI cards for the figures your PR agency lives on
- A trend chart over time, by week or by month
- A breakdown by category, across media relations and press releases
- A filterable table of the underlying records
- A CSV import, so it runs on the data you already keep
How PR agencies work
A PR agency sells relationships and results that are hard to measure. Account teams pitch journalists, draft press releases, prep spokespeople and chase coverage, usually on monthly retainers with occasional project fees for launches or crises. Work spikes around product launches, trade shows and bad news. Media lists often live in one person's spreadsheet, coverage is clipped into slide decks, and client approvals happen over long email threads, so a shared system for contacts, coverage and reporting saves real hours.
What dashboard for PR Agencies has to handle
- Coverage count by client and by tier of outlet over the month.
- Pitches sent versus pieces landed, per account team.
- Share of voice notes or key message pickup tracked by campaign.
- Retainer hours used against budget for each client.
A tip for PR agencies
Agree the coverage tiers with each client at the start, such as national, trade and regional. Clients often value one piece in the trade title their buyers read above five syndicated hits, and a dashboard that reflects their priorities avoids the monthly argument about what counts.
A prompt to start from
Build a dashboard for a PR agency. Show KPI cards for the key totals, a line chart of the trend over time, a bar chart broken down by category, and a filterable table of records with client name, campaign, journalist contact and coverage link. Add a date-range filter, a CSV import to load my existing data, and an export. Use a database and seed it with realistic sample data so I can see it working.
Questions
Should a PR dashboard report advertising value equivalency?
Many in the industry have moved away from AVE as a measure of PR value. Coverage quality, key messages carried and outcomes the client cares about are generally more defensible.
Can it use my own data?
Yes. Start on sample data so you can see the layout, then ask for a CSV import or for the app to read the data another project already stores.
Can I share it with the team?
Publish it and send the URL. Ask for login if the numbers should not be public, and Mythex adds accounts to the published app.
Do I need to know how to code?
No. You describe what you want in plain language and Mythex writes the code, shows a live preview, and lets you change things by chatting. The code editor and terminal are there if you ever want them.
Do I have to explain my business every time?
No. Mythex remembers who you are and how you work across every project, and follows the standing notes you set for a project, so you are not re-briefing it in each new chat. You can read, edit or switch all of it off.
How much does it cost?
There is a Free plan with daily credits, enough to build and publish a first version. Pro is $25/month and adds full code editing, GitHub export, custom domains, and credit top-ups.
Templates to start from
- Analytics Dashboard Template — KPI cards, charts, and activity table
- Metrics Dashboard Template — Governed metrics and self-serve charts
- Budget Dashboard Template — CSV import with variance analytics
- Customer Health Dashboard Template — Churn scoring with explainable charts
- Account Health Dashboard Template — Renewal view with risk scores
- Sales Attribution Dashboard Template — Multi-model revenue attribution
- Supply Chain Simulator Template — Flip disruptions and watch KPIs
- Event Registration Page Template — Tiers, waitlists, attendee dashboard
Guide
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